Frequently Asked Questions
If this is your first time working with a professional designer, you’re in good hands. My goal is to make the entire process feel clear, thoughtful, and transparent from start to finish.
This FAQ offers a helpful look at what it’s like to work together, the services I offer, and how the process unfolds. If you still have questions, I’m always happy to connect.
What is branding, and why do I need it?
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If your brand is the heart and soul of your business, branding is the vessel that carries it into the world. It gives shape, presence, and clarity to who you are and what you stand for.
Branding is a collection of visual and verbal elements that communicate your purpose, values, and story to the people you want to reach. This includes your logo, color palette, typography, photography style, voice, and the materials you share publicly.
Without a cohesive brand strategy, it’s easy to feel scattered or unsure of how to show up. A clear brand acts as a guiding compass, helping you make confident decisions, build recognition, stay aligned, and attract an audience that truly resonates with your work.
How much does it cost?
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Pricing varies depending on the scope of your project, your goals, and your needs. Every collaboration is customized to you, whether you’re looking for a light brand refresh or a more comprehensive identity and website.
Projects typically begin around $2,000, with full brand identities and website builds requiring a larger investment. As a general guideline, many businesses invest around 10% of their annual revenue into branding and website design. This investment supports your business for years to come.
You’re not only paying for design time, but also for research, strategy, concept development, and years of experience, education, and tools that inform the work. When you work with Huron Creative, you’re also partnering with a fellow business owner who brings a thoughtful outside perspective to your business, helping shape a brand and website that support clarity, confidence, and long-term growth.
How long does it take?
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Timelines vary depending on the scope of your project, your goals, and your needs. As a general guide, a full brand identity typically takes 4–6 weeks, while website projects can range from 2–10 weeks, depending on complexity and content readiness.
Clear communication and timely feedback help keep everything moving smoothly, and I’ll always guide you through each step so the process feels steady and manageable.
When can we start?
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Projects are typically booked 1–2 months in advance. That said, if you’re working on a tighter timeline, I’m always open to discussing last-minute or expedited projects. In those cases, a rush fee may apply.
Reach out anytime to start a conversation and explore timelines that work for you.